Create a Marketing Plan

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Create a Marketing Plan?
 

Do you have a marketing plan?  Are you reaching your targeted customers?  Two very tough questions for any business today.  Here is a simplistic yet effective way to increase sales.

First you need to look at your business and divide your sales into Commercial, Retail and Industrial sales.  Now after breaking down the numbers and yes this is a pain - but do it, rank them accordingly, numbers 1, 2 and 3.  Now most marketing advisors would tell you to concentrate on the number 2 position.  Forget it - these guys make hundreds of dollars an hour and concentrate on one sale - Sales - to them Commercial, Retail and Industrial rankings breakdown as nothing but sales.  Concentrate on your number 1 ranking.  This will become your marketing plan.  You have specific customers in those fields who use your services, are happy with your products and are probably good payers.  Find others in that same field and expand your sales. 

I suggest after you increase sales 30% move to rank number 2 and send me my commission check.     

If you would like - e-mail me at info@signhunter.com and let me know if this short article was helpful.

Christopher Flejtuch
Signhunter.com

 

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Last modified: April 30, 2007